HRchannels Group - Headhunter Vietnam

Marketing Manager (Industrial Consumer Product)

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Job Detail

  • Offerd Salary (USD) $100
  • Career Level Trưởng Phòng
  • Experience 3-5 Years
  • Gender Female
  • Sector Hà nội, Bắc Ninh, Hưng Yên
  • Industry Quảng cáo/Khuyến mãi/PR, Tiếp thị/ Thương hiệu , Ôtô / Xe Máy

Job Description

  • Create and oversee marketing plans targeting clients and channel partners to boost sales performance and enhance brand visibility.
  • Organize and control budgets for promotional activities, advertisements, and branding efforts, ensuring efficient use of resources.
  • Perform market analysis and interpret data to uncover industry trends, understand customer preferences, and gain competitive intelligence; carry out pricing surveys to support pricing strategy updates.
  • Recommend and execute product portfolio strategies and promotional plans to strengthen brand positioning in the market.
Marketing Initiatives & Brand Building
  • Design, plan, and implement integrated marketing campaigns, covering traditional and digital channels.
  • Develop promotional content and marketing assets for campaigns, corporate events, and other marketing efforts.
  • Supervise and contribute to the creative direction of product packaging design, including labels, bottles, and outer packaging.
  • Oversee the management and content updates of the company website and social media platforms, ensuring consistent branding and user engagement.
  • Roll out and manage visual identity programs, including branded signboards for customers.

Partner & Distributor Relations

  • Collaborate with the sales department to arrange seminars, partner events, and incentive programs to foster customer engagement.

  • Build and maintain strong, productive relationships with clients, distributors, and vendors to ensure smooth communication and problem resolution.

  • Deliver prompt assistance and track customer feedback, complaints, and claims to uphold high satisfaction levels.

Regulatory Compliance & Performance Reporting

  • Handle the registration of promotional programs with relevant trade authorities as required by law.

  • Track, evaluate, and report on marketing effectiveness, highlighting successes and pinpointing areas for refinement.

  • Provide routine briefings to senior leadership and the Board on market insights, campaign performance, and strategic proposals.

Requirement

  • Female. Age: under 45 years old
  • Bachelor’s Degree in Marketing, Business Administration or a related field;
  • Have 03 -05 years of experience in the same position in FMCG / Oil & Gas/Automotive industries/ Chemistry.
  • Good at English

Required skills

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